Social Media & Influencer Executive

Location Manchester
Discipline: Marketing
Job type: Permanent
Job ref: 004283
Published: 26 days ago

Role Overview:


The Fragrance Shop is on the search for a highly creative and ambitious Social Media and Influencer Executive who is excited about joining us as we transform the brand and take it to new heights. We’re looking for someone who is obsessed with all things social, who lives and breathes TikTok trends, who knows how to produce engaging content, knows the ins and outs of YouTube, knows who’s who in the world of creators and influencers and someone who has a proven track record of standout social idea, explosive channel growth and engaging influencer strategies.

Sound like you? Read on‿




Have experience of managing multiple social media channels, across multiple platforms.

Know what makes people stop, click, comment, share, and engage.

Know how to optimise social content to reach the widest possible audience.

Are a go-getter, working easily with wider stakeholders to deliver brand growth.

Are creative and curious by nature - you can spot trends, and give them a brand twist! You’re a collaborator, understanding the importance of teamwork and collaborative execution.

You’re agile and able to react to the daily changes prompted by social media.

Have excellent communication and people skills.

Are detail oriented and data-led, rooting your ideas in the numbers.

Keep a cool head under pressure, this is a fast-paced role!

Love creating social content, from video creation to jumping on viral trends.




As a champion of all things The Fragrance Shop,, you will be responsible for:

  • Content creation for social and social commerce, supporting BAU and all seasonal campaigns.

  • The day-to-day management of all TFS’s social media channels

  • Community growth, management & engagement cross-channel

  • Manage editorial planning, including creating, curating, scheduling, and copywriting.

  • Ensuring social content meets brand guidelines & is consistent in tone.

  • Using relevant tools to generate reports & analytics to inform planning.

  • Follow daily trends & proactively integrate them to deliver outstanding results.

  • Develop innovate ideas for brand growth, communicating ideas with confidence.

  • Generate lists of content creators or influencers we can collaborate with or gift.

  • Devise a multi-faceted creator and influencer strategy that delivers growth.

  • Work with Social and Influencer manager to deliver a robust gifting strategy – rooted in social.

  • Contribute to the planning and execution of wider campaigns & seasonal offers.

  • Effectively manage timelines and delivery commitments ensuring the team is able to manage workload and deliver on execution

  • Ensure that quality content & messaging is delivered, accurately & on schedule.




  • Relentless creativity

  • Genuine love of social media

  • Positive approach to problem solving and collaborative team orientated work ethic.

  • Expert knowledge of all social channels

  • Excellent knowledge of the creator and influencer world

  • Proven experience of growing a brand via social and influencer strategies

  • Excellent copywriting

  • A natural curiosity for the latest social trends and opportunities

  • Previous experience managing multiple social channels and influencer campaigns.

  • A professional qualification i.e. Degree, National Diploma or HND

  • Experience in editing software such as Adobe Creative suite, final cut pro and or short form video editing softwares.

  • Experience working with social media tools, such as Dash Hudson.


Immerse yourself in a company that takes pride in exceptional customer service, providing fragrance and beauty products tailored to our customers' desires.

At our vibrant workplace in the new state-of-the-art Head Office in Trafford Park, you'll enjoy a competitive salary based on your experience. The office comes equipped with an on-site gym for your convenience. Indulge in the sweet scent of savings with our generous staff discount. As you grow with us, so does your annual leave entitlement. After the probation period, enjoy the luxury of duvet days when you need a break.

Nestled near the recently expanded Metrolink tram route connecting Manchester City Centre to the Trafford Centre, we offer excellent access to public transport.